// Monjez landing — English strings
window.STR_EN = {
  dir: 'ltr',
  toggle: 'ع',
  nav: {
    links: [['The system', 'system'], ['What we build', 'build'], ['Offer', 'offer'], ['Guarantee', 'guarantee'], ['FAQ', 'faq']],
    apply: 'Apply',
  },
  hero: {
    badge: 'AI Operating Systems · Built for GCC agencies',
    h: { pre: 'Save 400+ hours and ', accent: '30,000 SAR', post: ' every month.' },
    sub: "Monjez builds a custom AI operating system that runs your agency's busywork — sales, delivery, reporting, and ops — so founders get leverage, not another tool to babysit.",
    ctaPrimary: 'Book a free call',
    ctaSecondary: 'See what we build',
    videoLabel: 'Watch the 2-minute walkthrough',
    stats: [['30 days', 'to fully operational'], ['80%', 'of sales done before handoff'], ['400+', 'hours saved every month']],
  },
  system: {
    eyebrow: 'The Operation System',
    title: { pre: 'One system — from the first lead to the ', accent: "founder's dashboard.", post: '' },
    sub: 'Five connected layers replace the manual work that drains your team. Click any layer to see the bottleneck it kills — and what it produces.',
    flowIn: 'lead enters', flowOut: 'founder leverage',
    bottleneck: 'The bottleneck', builds: 'What Monjez builds',
    layers: [
      { id: 'sales', icon: 'IconZap', accent: 'blue', tag: 'Layer 1', name: 'AI Sales Infrastructure', tagline: 'From the first message to a sales-ready handoff.',
        problem: 'Founders and reps lose 2–3 hrs/day chasing, re-qualifying, and slow-replying to leads. Every minute of delay leaks revenue.',
        build: 'The moment a lead lands — Meta, WhatsApp, Instagram, your site — Monjez replies instantly, qualifies, scores, handles objections, and writes a full summary for your rep.',
        caps: ['Instant 24/7 response', 'Qualification & lead scoring', 'Objection handling', 'CRM update + handoff report'],
        outcome: 'Your sales team starts every call at 80%, not 0%.', metrics: [['Reply time', 'Seconds, 24/7'], ['Handoff', '~80% complete']] },
      { id: 'delivery', icon: 'IconWorkflow', accent: 'blue', tag: 'Layer 2', name: 'Client Delivery Automation', tagline: 'Onboarding fires the second the contract is signed.',
        problem: 'Manual onboarding, folder setup, and reporting eat days per client — and quietly break the moment you try to scale.',
        build: 'Contract signed → onboarding, client folders, files, and tasks are created automatically. Reports build themselves with AI, on schedule, every time.',
        caps: ['Automated onboarding', 'Client setup & folders', 'AI-built reporting', 'Task assignment'],
        outcome: 'Zero manual setup. Consistent delivery at any scale.', metrics: [['Onboarding', 'Instant, on signature'], ['Reports', 'Built by AI']] },
      { id: 'portal', icon: 'IconLayers', accent: 'teal', tag: 'Layer 3', name: 'Client Portal', tagline: 'Every client sees their results in one branded place.',
        problem: 'Endless "any update?" messages and status calls drain your team and erode client trust.',
        build: 'A branded portal where each client sees their projects, updates, invoices, assets — and exactly where their money and LTV are going.',
        caps: ['Project & task visibility', 'Live updates & invoices', 'LTV & results tracking', 'Asset uploads'],
        outcome: 'Fewer support pings. Higher trust. Better retention.', metrics: [['Support load', 'Down sharply'], ['Transparency', 'Full, real-time']] },
      { id: 'team', icon: 'IconUsers', accent: 'blue', tag: 'Layer 4', name: 'Team Operating System', tagline: 'Your whole team runs from one place.',
        problem: 'Work is scattered across chats, sheets, and meetings. Nobody has the full picture and nothing is accountable.',
        build: 'A single operating system for tasks, projects, updates, and accountability — your team writes updates once and the whole org stays in sync.',
        caps: ['Task & project tracking', 'Team updates', 'Accountability systems', 'Internal workflows'],
        outcome: 'Less chaos. More throughput. No extra headcount.', metrics: [['Meetings', 'Fewer'], ['Throughput', 'Higher']] },
      { id: 'founder', icon: 'IconGauge', accent: 'teal', tag: 'Layer 5', name: 'Founder Dashboard', tagline: 'Run the entire business from one command center.',
        problem: 'No single view of revenue, pipeline, team performance, and client health. The founder becomes the bottleneck.',
        build: 'A customized command center: revenue, sales pipeline, operational KPIs, team performance, and client-health monitoring — live, in one screen.',
        caps: ['Revenue & pipeline', 'Operational KPIs', 'Team performance', 'Client-health monitoring'],
        outcome: 'You control everything from one place — and step out of the weeds.', metrics: [['Visibility', 'Everything, one screen'], ['Founder time', 'Back to growth']] },
    ],
  },
  build: {
    eyebrow: 'What we build',
    title: { pre: 'Your AI team — ', accent: 'custom-built', post: ' for your managers.' },
    sub: 'Not generic bots. Each agent is coded around how your team actually works, overseen by an Ops Manager that keeps everything moving. Click any agent.',
    overseer: 'Ops Manager AI', oversees: 'Oversees all',
    problem: 'The problem', deliver: 'What we build', savesPrefix: 'Saves ',
    agents: [
      { id: 'sales', name: 'AI Sales Agent', role: 'Qualifies and books leads while you sleep', icon: 'IconZap', accent: 'blue', preview: 'chat', problem: 'Leads went cold waiting hours for a reply.', deliver: 'Instant qualification, scoring, and booked calls — 24/7.', save: '60+ hrs / mo' },
      { id: 'onboard', name: 'Onboarding Agent', role: 'Sets up every new client the moment they sign', icon: 'IconWorkflow', accent: 'blue', preview: 'kanban', problem: 'Onboarding took days of manual checklists.', deliver: 'Folders, tasks, and welcome flows fire automatically.', save: '40+ hrs / mo' },
      { id: 'report', name: 'Reporting AI', role: 'Builds every client report automatically', icon: 'IconBarChart', accent: 'teal', preview: 'report', problem: 'Reports were hand-built in slides every week.', deliver: 'Branded, accurate reports generated on schedule.', save: '50+ hrs / mo' },
      { id: 'csm', name: 'CSM Clone', role: 'Answers clients like your best account manager', icon: 'IconMessage', accent: 'blue', preview: 'chat', problem: 'CSMs lost 2–3 hrs/day in client chats.', deliver: 'On-brand replies with full context, instantly.', save: '55+ hrs / mo' },
      { id: 'ad', name: 'Ad & Funnel Agent', role: 'Drafts and audits ad copy and funnels', icon: 'IconTarget', accent: 'teal', preview: 'adcopy', problem: 'Ad copy and funnel reviews bottlenecked on the founder.', deliver: 'Drafts, variants, and efficiency audits in minutes.', save: '35+ hrs / mo' },
      { id: 'ops', name: 'Ops Manager AI', role: 'Routes work and flags blockers across the team', icon: 'IconCrown', accent: 'blue', preview: 'kanban', problem: 'Nothing was prioritized; blockers surfaced late.', deliver: 'Auto-routing, nudges, and a live ops picture.', save: '45+ hrs / mo' },
    ],
  },
  offer: {
    eyebrow: 'Your first 30 days',
    title: { pre: 'One system live. Your biggest ', accent: 'bottleneck, gone.', post: '' },
    sub: 'No six-month roadmaps. In four weeks we audit your agency, find the one constraint limiting growth, and ship the system that removes it.',
    value: { amount: '$10K–$50K', amountLabel: 'saved every single month in payroll & operations', retainTitle: 'Keep your clients — and grow them', retainLabel: 'Higher retention, more accounts, more revenue' },
    walkaway: 'You walk away with',
    phases: [
      { tag: 'Week 1', week: 'Audit', title: 'Agency Audit', icon: 'IconTarget', body: 'We audit operations, sales, delivery, team, and client experience — then pinpoint the single biggest bottleneck limiting your growth.', walk: 'A clear diagnosis: the one constraint costing you the most revenue right now.' },
      { tag: 'Week 2', week: 'Roadmap', title: 'Roadmap Development', icon: 'IconLayers', body: 'We build a custom growth roadmap, prioritizing the systems with the highest ROI for your agency — in the order that compounds fastest.', walk: 'Your prioritized system roadmap, ranked by ROI and sequenced for impact.' },
      { tag: 'Week 3', week: 'Build', title: 'System Build', icon: 'IconWorkflow', body: 'We build the first system capable of creating the biggest operational impact — wired into the tools your team already runs.', walk: 'Your highest-impact system, built and ready to launch.' },
      { tag: 'Week 4', week: 'Launch', title: 'Launch & Optimization', icon: 'IconActivity', body: 'The system goes live, your team is trained, and performance tracking begins — so the results are visible from day one.', walk: 'A live system, a trained team, and tracking that proves the ROI.' },
    ],
  },
  guarantee: {
    badge: 'The guarantee',
    h: { pre: "If we don't save you ", accent: '400 hours a month', post: ", you don't pay." },
    sub: 'We run our own businesses on this exact system. We know what it produces. The guarantee covers the outcome — not just the build.',
    ctaPrimary: 'Book a free call', ctaSecondary: 'See the agents we build',
  },
  testi: {
    eyebrow: 'Results, in their words',
    title: { pre: 'A founder who got his ', accent: 'time back.', post: '' },
    sub: 'Real story, in his own words — playing right inside the page.',
    watch: "Watch {name}'s story · 2 min",
    item: { name: 'Ali', role: 'Founder & SEO Director · Atlantis Marketplace', stars: 5, video: 'https://www.loom.com/embed/5a7225325e6d4edd8d3a42f7895526bd', quote: 'Monjez built our full B2B marketplace end to end and put real systems behind every part of the operation. It runs without me babysitting it.' },
  },
  why: {
    eyebrow: 'Built for the Gulf',
    title: { pre: 'Built for the Gulf — ', accent: 'not adapted for it.', post: '' },
    sub: 'Everyone else builds for the West and translates later. Monjez is engineered for GCC agencies — your region, your language, your speed.',
    difference: 'The difference',
    compare: [
      ['Custom-coded for your exact workflows', 'Templated, off-the-shelf automations'],
      ['Built for the GCC — your region, your language', 'Built for the West, adapted late'],
      ['We guarantee the outcome, not just the build', 'An agency you stay dependent on'],
      ['One operating system across all 5 layers', 'A single chatbot or disconnected tool'],
      ['Your team and managers trained to run it', 'Handed over, then you are on your own'],
    ],
    fitTitle: 'Will this work for you?', fitSub: 'If three or more sound like you, the ROI is obvious.',
    fit: ['You run a marketing agency in the GCC', '3–50 people, multiple active clients', 'Manual reporting, onboarding, or follow-up', 'A founder stretched across everything', 'Growing — and the ops can not keep up'],
    fitBtn: 'See if you qualify',
    mapCaption: 'Live across the GCC',
    cities: { 'Riyadh': 'Riyadh', 'Jeddah': 'Jeddah', 'Kuwait City': 'Kuwait City', 'Manama': 'Manama', 'Doha': 'Doha', 'Dubai': 'Dubai', 'Muscat': 'Muscat' },
    countries: { 'SAUDI ARABIA': 'SAUDI ARABIA', 'U.A.E.': 'U.A.E.', 'OMAN': 'OMAN', 'QATAR': 'QATAR', 'BAHRAIN': 'BAHRAIN', 'KUWAIT': 'KUWAIT', 'YEMEN': 'YEMEN' },
  },
  faq: {
    eyebrow: 'FAQ', titleLines: ['Common questions,', 'straight answers.'],
    sub: "Still stuck? Jump on a 15-minute call with the Monjez team. If AI can't help you right now, we'll tell you honestly.",
    btn: 'Talk to the team',
    items: [
      { q: 'When does it start?', a: 'Within 48 hours of kickoff. We book your AI Business Audit immediately, and your first systems are live within the first 30 days.' },
      { q: 'Do I need technical skills?', a: 'None. We build, install, and train your team. You and your managers simply use the systems — no engineering, no maintenance on your side.' },
      { q: 'Why not just hire an ops or account manager?', a: 'A hire costs 120,000+ SAR a year, needs managing, and still does the work by hand. The system runs 24/7, starts every task at 80%, and never burns out.' },
      { q: 'How long until everything is live?', a: 'Everything is operational within 30 days. The full build-out — audit, systems, training, optimization — runs over 90 days.' },
      { q: 'Do I own the systems?', a: 'Yes. We build the capability inside your business. You keep it — this is not a tool you rent and lose the day you leave.' },
      { q: 'What if it does not fit my agency?', a: 'Every layer is custom-coded for your workflows and your managers. Nothing is templated, so it fits how your team actually works.' },
      { q: 'What if AI changes in a few months?', a: 'It is a living system. We maintain and upgrade your setup as models improve, so you stay ahead instead of rebuilding.' },
      { q: 'Is my data safe?', a: 'Your systems run on your own stack with full audit trails — GCC-based and built for your region from day one.' },
    ],
  },
  apply: {
    eyebrow: 'Apply',
    title: { pre: 'Apply to get your ', accent: 'custom AI system', post: ' built.' },
    sub: "Four quick questions. If we're a fit, you'll book your AI Business Audit call instantly.",
    of: 'of', back: 'Back', cont: 'Continue', seeResult: 'See my result',
    qs: [
      { id: 'type', q: 'What type of agency do you run?', sub: 'This tailors your AI Profit Map to your business.', options: ['Performance / paid ads', 'Social media', 'Full-service', 'SEO / content', 'Other'] },
      { id: 'team', q: 'How big is your team?', sub: 'Monjez creates the most value for real teams with real operational load.', options: ['Just me', '3–10 people', '10–30 people', '30–50 people', '50+ people'] },
      { id: 'bottleneck', q: 'Where is your biggest bottleneck right now?', sub: 'We start the build where the ROI is highest.', options: ['Lead follow-up & sales', 'Onboarding & delivery', 'Manual reporting', 'Founder doing everything', 'Team overloaded'] },
      { id: 'revenue', q: 'What is your monthly revenue range?', sub: 'So we can size the system and the savings honestly.', options: ['Under 50k SAR', '50–150k SAR', '150–500k SAR', '500k+ SAR'] },
    ],
    result: { tag: 'Strong fit', title: "You're a fit. Let's map your savings.", body: "Pick a time for your free AI Business Audit. We'll bring your AI Profit Map — every task we can automate, ranked by ROI, with exact figures.", slots: ['Tue · 11:00 AM', 'Wed · 4:00 PM', 'Thu · 2:00 PM', 'Fri · 10:30 AM'], book: 'Book ', startOver: 'Start over' },
    note: 'Swap BOOKING_URL in js/data.jsx for your Calendly link.',
  },
  footer: {
    tagline: 'Custom AI operating systems for marketing agencies across the GCC. We build the capability inside your business.',
    cols: { 'Explore': [['The system', 'system'], ['What we build', 'build'], ['The offer', 'offer'], ['Guarantee', 'guarantee']], 'Company': [['Results', 'results'], ['FAQ', 'faq'], ['Apply', 'apply']] },
    ctaTitle: 'Ready to scale?', ctaText: 'Get your free AI ROI audit within 24 hours.', ctaBtn: 'Book a free call',
    legalLeft: '© 2026 Monjez. All rights reserved.', legalRight: 'Privacy · Terms · GCC-based',
  },
  pv: {
    sales: { url: 'leads / whatsapp', who: 'Lead', ai: 'Monjez', lead1: 'Hi, saw your ad — do you handle paid ads for clinics? What are your prices?', ai1: 'Hey! Yes — we run performance campaigns for clinics across the GCC. Quick 3 questions so I can route you to the right specialist: monthly ad budget, main goal, and city?', lead2: '~40k SAR/mo, want more bookings, based in Riyadh.', qTitle: 'Qualified · handoff ready', score: 'score 92', rows: [['Budget', '40k SAR / mo'], ['Goal', 'More bookings'], ['Location', 'Riyadh, SA'], ['Next', 'Call booked · Thu 2pm']] },
    delivery: { url: 'delivery / onboarding', header: 'Acme Clinic — contract signed', tag: 'auto · 0s manual', steps: ['Create client workspace', 'Generate folder structure', 'Send branded welcome pack', 'Assign kickoff tasks to team', 'Schedule first AI report'], done: 'done' },
    portal: { url: 'acme.clientportal.monjez.com', title: 'Your campaign · October', status: 'On track', metrics: [['Leads this month', '218', 'teal'], ['Cost / lead', '34 SAR', 'blue'], ['Lifetime value', '1.2M SAR', 'teal'], ['Spend', '38k SAR', 'blue']], progress: 'Delivery progress' },
    team: { url: 'team / board', cols: [['To do', ['Refresh Acme creatives', 'QA Nova landing page']], ['In progress', ['Cedar monthly report', 'Vertex ad audit']], ['Done', ['Atlas onboarding']]], note: 'Daily updates posted automatically · 0 status meetings' },
    founder: { url: 'app.monjez.com/founder', cards: [['Monthly revenue', '1.4M SAR', '12.4%', 'up', 'teal'], ['Pipeline', '3.2M SAR', '8 deals', 'up', 'blue'], ['Hours saved / wk', '103', '9.1%', 'up', 'teal'], ['Client health', '96%', '2.0%', 'up', 'blue']] },
    chat: { url: '#acme-client / slack', msgs: [['Sarah @ Acme', false, '10:42', 'Hey team — the Google Ads script is throwing a quota error on campaign 12. Can you check?'], ['AI Agent', true, '10:43', "Pulled the logs — it's the daily budget ceiling on campaign 12, not the script. Raised to 400 SAR and re-ran. Confirmed serving. Full recap in your folder."], ['Sarah @ Acme', false, '10:44', 'Amazing — thank you.']] },
    report: { url: 'reports / october.pdf', title: 'Acme Clinic — October', gen: 'Generated automatically · 2 min ago', aiBuilt: 'AI-built', stats: [['Leads', '218'], ['CPL', '34 SAR'], ['ROAS', '4.1x']] },
    adcopy: { url: 'ads / campaign-12 / drafts', drafts: [['Primary', 'Stop losing patients to slow replies. Book 40% more appointments this month — guaranteed.', 94], ['Variant B', 'Your clinic, fully booked. AI handles every enquiry in seconds, 24/7.', 88]], audited: 'audited against 1,200 past winners' },
    kanban: { url: 'ops / live board', cols: [['Queued', ['Atlas onboarding', 'Nova kickoff']], ['Running', ['Cedar report', 'Vertex audit']], ['Done', ['Acme setup']]] },
  },
};